A Fortune 500 FDM retailer sought new product and service innovations to bolster revenue growth for its non-pharmaceutical business
Situation: The client sought to redefine its long-term strategy by identifying innovation plans that would bolster growth and operationalize its mission of being a leader in transforming the healthcare space.
Approach: BIE partnered with senior leaders to evaluate ($4Bs) of growth opportunities across healthcare products and services to create a new growth roadmap. Activities included: Market Assessment – competitor & payor landscape, customer needs analysis and opportunity sizing. BIE identified new service models and products. Evaluated the build, buy, partner path. Built business plans presented to C-suite. BIE created for pilot operational plans for vetted initiatives.
Result: The company substantially improved its financial performance by deploying these business plans, increased its agility, successfully rebranded itself, and entering fast-growing product categories and markets.